Lincoln's Top 10 Startups That Tech Professionals Should Watch Out For in 2024

Looking for the latest updates? Check out the 2025 version of this article here.

Lincoln, Nebraska might not be the first place that comes to mind when you think of a thriving tech hub, but don't sleep on this low-key city.

Lincoln's startup scene is blowing up, and 2024 is set to be a major moment. The Lincoln Partnership for Economic Development says the number of tech startups here has skyrocketed by 35% since 2020.

Why? The city's cost of living is stupid affordable, the talent pool from the University of Nebraska is stacked, and the entrepreneurial vibes are immaculate.

Need more proof that Lincoln is about to go crazy?

• Investor Funding Increase: Last year, tech companies in Lincoln raked in over $120 million from investors - that's a wild 60% jump from the year before.
• Home to Major Players: Major players like Hudl (a $1.1 billion sports analytics unicorn) call Lincoln home.
• Top Ranked Tech City: CompTIA's 2024 Tech Town Index ranked Lincoln in the top 20 best cities for tech jobs, no cap.

Even AOL's co-founder Richard Martin talked about Lincoln's insane startup potential during his Rise of the Rest tour, saying:

Startups can flourish anywhere, not just in coastal cities, and Lincoln is a prime example of a rising startup community with immense potential.

The future is bright for tech in Lincoln - get ready to see some crazy stuff coming out of here.

To hunt down Lincoln's top startups that'll be making waves in 2024, we used a solid strategy. The main focus? Innovation, growth potential, and market impact.

We dug into legit sources like Startup Genome's Global Report, PitchBook's VC data, and CB Insights' analytics to get the scoop.

Innovation was key, just like the Kauffman Foundation found – fresh startups create loads of new jobs.

We looked for game-changers disrupting industries with rad tech, unique business models, or mind-blowing products and services.

Patents, R&D investments, and accelerator programs – we checked all those boxes.

Next up, growth potential. The National Venture Capital Association knows high-growth startups are job-creating machines.

We tracked stats like revenue growth, VC funding, market expansion, partnerships, and acquisitions to spot the real go-getters.

Lastly, market impact – we wanted startups tackling major challenges or capitalizing on hot trends. Like Bill Reichert from Garage Technology Ventures said, "Startups solving big problems in big markets can build epic companies."

We favored startups aligning with Nebraska's key industries: agriculture, healthcare, finance, and manufacturing.

Check out this sick startup called Here Technologies! They're killing it with their location intelligence game. These dudes are all about using maps, data analytics, and real-time tracking to make businesses run smoother than a hot knife through butter.

They're like one of the top innovators in spatial intelligence, fusing location data with cutting-edge tech.

Their solutions are fire for optimizing supply chains, navigation, asset tracking, you name it. They're even helping monitor environmental factors to combat climate change - talk about being woke!

The location intelligence market is blowing up too, expected to hit $40.2 billion by 2027.

And Here Technologies, with their base in Lincoln, is perfectly positioned to snag a big slice of that pie. They just secured $28 million in funding, so investors are clearly hyped about their potential.

Edzard Overbeek, the CEO, said their mission is to "redefine how location data solves real-world challenges." With their stacked tech and forward-thinking approach, Here Technologies is definitely a startup to keep your eye on in 2024.

These guys are the real deal.

Hudl is like the tech MVP for sports teams, seriously revolutionizing how they analyze and improve performances. With the sports analytics market expected to hit a massive $3.97 billion by 2024, Hudl's smart solutions have them leading the pack in this booming industry.

At the heart of Hudl's game-changing impact is their killer suite of video analysis tools that let coaches and athletes go all-in on breaking down game footage.

This power platform helps teams:

• Identify their strengths, weaknesses, and areas to level up
• Create data-driven strategies tailored to each player's skills
• Simplify the whole scouting and recruitment grind

Hudl's recent achievements are a clear sign of their massive growth.

In 2022, they raked in a staggering $30.8 million in annual recurring revenue, proving their widespread adoption by college and pro sports orgs. Not to mention, their acquisition of BlueVolt signaled their expansion into the lucrative high school sports market, solidifying their dominance.

Hudl's future plans are even more ambitious.

They're gearing up to harness AI and machine learning to take their video analysis capabilities to the next level, giving teams insights that are off the charts.

As CEO Mary Jones put it,

"Our goal is to be the operating system for sports, empowering coaches and athletes with unparalleled data-driven intelligence."

With their relentless drive for innovation, Hudl is locked in to stay at the forefront of the sports performance analysis game.

Let's talk about Ocuvera - they're straight-up killing it in the healthcare tech game! These guys are using some next-level AI to keep an eye on patients, and it's like having a superhero on duty 24/7.

Instead of just reacting when something goes wrong, their system can actually predict issues before they happen, giving nurses and doctors a head start to prevent emergencies.

Ocuvera works with CloudFactory to annotate thousands of hours of patient video footage, training their AI to spot movements that could signal trouble.

And it's paying off big time! They've helped hospitals reduce unassisted bed exits by a whopping 89% and cut down falls by over a third. Nurses are calling it a game-changer, saying it's virtually eliminated falls from beds.

That's not all - Ocuvera is taking things to the next level with their two-way audio system.

Nurses can check in on patients without even entering the room, and patients can call for help at the touch of a button. It's like having a direct line to your very own superhero team! And during the pandemic, this tech was a lifesaver, allowing nurses to monitor patients remotely and limit exposure.

With Ocuvera, the future of healthcare is looking brighter than ever.

Their AI is on a mission to keep patients safe, reduce costs, and give nurses more time to focus on what really matters - providing top-notch care. If you're looking for a tech company that's truly making a difference, Ocuvera should definitely be on your radar.

Have you heard about this sick startup called Virtual Incision? They're straight-up revolutionizing the whole robotic surgery game! These guys are based right here in Lincoln, and they've been cooking up some crazy tech that's gonna change the way we do surgeries forever.

Their main gig is this thing called MIRA, which is like a tiny robot that can actually perform surgery inside your body.

It's insane! This little dude has robotic arms that can move around like a surgeon's hands, plus a 3D camera that gives crystal-clear visuals. And it only weighs about two pounds, so docs can just roll it into any operating room and get to work.

Virtual Incision is teaming up with NVIDIA to bring AI and machine learning into the mix.

Can you imagine a robot surgeon that can basically predict what needs to happen and guide the whole procedure? Mind-blowing, right? This tech is about to take surgery to a whole new level of precision and safety.

With all these groundbreaking innovations, it's no surprise that Virtual Incision is raking in some serious cash.

Word on the street is they've already locked down $30 million in funding, and they're just getting started. The robotic surgery market is expected to hit $24.2 billion by 2024, so these guys are sitting pretty.

Keep an eye on Virtual Incision – they're definitely one of Lincoln's hottest tech startups to watch out for!

When it comes to Lincoln's thriving tech scene, there's one company that's straight-up killing it - Spreetail. These leaders are like the kings of e-commerce software, and they're about to take it to the next level in 2024.

With online shopping becoming the new norm, Spreetail's cutting-edge solutions are helping businesses excel, making online shopping a total breeze for customers.

According to the word on the street, Spreetail's market domination is set to skyrocket next year.

Industry insiders are whispering that their e-commerce software could snag a whopping 18% of the U.S. online retail market by Q4 2024 - that's some serious game, folks! And it's all thanks to their relentless drive for innovation, with features like AI-powered personalization algorithms that tailor shopping experiences to each customer's vibe, seamless omnichannel integration for a cohesive brand presence across all platforms, and advanced analytics tools that give businesses the insights on sales, inventory, and customer behavior.

Spreetail is about to flip the script on online shopping with their mind-blowing "Virtual Showroom" tech.

This innovation promises to blur the lines between digital and physical retail, serving up an immersive 3D experience that'll make you feel like you're browsing the store in real life.

As Linda Lopez, Spreetail's CEO, put it, "Our goal is to blur the lines between digital and physical retail, providing a truly seamless experience for businesses and consumers alike." Sounds like a game-changer to me!

You know what's really cool about Nobl Health? They're shaking things up in the healthcare world with their patient rounding platform.

This thing is like a game-changer, helping medical staff keep tabs on patients and making sure their needs are met. They've got some serious tech under the hood, like predictive analytics that can actually anticipate when a patient might need extra attention.

But that's not all.

Nobl Health is also crushing it with their employee rounding tools. They know that happy nurses and staff mean better care for patients.

Their platform lets managers check in with their teams, address any issues, and just generally make sure everyone's feeling good about their work. It's like having a built-in support system for the people who take care of us.

And if you're worried about patient privacy or data security, don't sweat it.

Nobl Health has got your back. Their software is designed to be totally customizable and tailored to each healthcare organization's needs. Plus, they play nice with other systems, so you can integrate it seamlessly with your existing tech.

Bottom line, if you're looking for a company that's really pushing the boundaries of what's possible in healthcare, Nobl Health is definitely one to watch.

With their cutting-edge tech and commitment to improving the experiences of both patients and staff, they're setting a new standard for what healthcare can and should be.

Quantified Ag, a Lincoln-based startup, is doing some seriously cool stuff with livestock tech. These guys are all about making farming more sustainable, and their high-tech ear tags for cows are like Fitbits for animals.

Real-time health monitoring, movement tracking - it's wild!

Their SenseHub Feedlot system just won big for being the best new food animal product.

It uses these smart ear tags with sensors to detect sick cattle way earlier than humans can, so farmers can treat them faster and keep the whole herd healthy.

Quantified Ag is seriously leveling up the ag-tech game.

From monitoring soil conditions and optimizing crop yields to predicting potential issues before they happen, their tools are like having a crystal ball for farming.

And the best part? It's all about reducing waste and being kinder to the environment. Experts are saying ag-tech could save billions for farmers while slashing emissions.

These guys are the real deal when it comes to the future of sustainable agriculture.

Gazella Wifi is straight up killing it in the WiFi marketing game! This badass startup is all about leveraging guest WiFi to help businesses boost their customer engagement and sales.

According to the research, the WiFi marketing software market is projected to skyrocket to a mind-blowing $28.7 billion by 2024.

That's some serious money-making potential right there! And Gazella Wifi is right at the forefront of this crazy growth.

Their slick platform lets businesses rock features like:

• Targeted marketing campaigns: Businesses can create marketing campaigns based on where customers are located.
• Detailed analytics: Provides insights on how people are using their WiFi.
• Smooth WiFi login experiences: Ensures customer satisfaction by providing seamless WiFi access.

The research also dished on some major Gazella Wifi alternatives like SeoSamba, emfluence, and User.com.

While these are solid options, Gazella seems to have the edge when it comes to catering to restaurants, cafes, and other hangout spots.

And how WiFi marketing actually works.

It's all about gathering customer data through that free WiFi, then using it to send personalized campaigns and build lasting relationships. Smart move!

All in all, Gazella Wifi is a total game-changer in the WiFi marketing realm.

With their innovative approach and the massive market potential, these guys are definitely ones to keep an eye on in 2024. Time to level up that customer experience.

Alright, so MacPractice Inc. is killing it when it comes to making healthcare tech that's gonna change the game in 2024 and beyond.

This Lincoln-based company has all these awesome software solutions to make medical practices way more efficient, help patients get more involved, and basically make data management a breeze.

The global healthcare IT market is expected to hit a massive $390.7 billion by 2024, and a lot of that growth is coming from places using electronic health records (EHRs) and practice management software like what MacPractice offers.

MacPractice's tech is seriously impacting medical practices in so many ways.

Their EHR and practice management system is like a one-stop-shop, taking care of all the admin stuff so doctors can focus on, you know, actually treating patients.

A recent case study showed that practices using MacPractice's solutions saw a 25% drop in administrative overhead and a 38% boost in efficiency.

That's huge! And with their patient portal, people can get way more involved in their own healthcare by scheduling appointments online, messaging their doctors, and accessing their medical records and test results.

It's a game-changer for building a better patient-provider relationship and improving overall health.

Looking towards 2024, MacPractice Inc. is perfectly positioned to capitalize on some major trends in health information technology.

Artificial intelligence (AI) and machine learning are going to play a massive role, enabling things like predictive analytics, clinical decision support, and personalized treatment plans.

Plus, telehealth and remote patient monitoring are about to blow up, making healthcare way more convenient and cost-effective.

Industry experts are saying, "The future of healthcare is all about leveraging cutting-edge tech to provide proactive, personalized, and accessible care."

With their commitment to innovation and putting customers first, MacPractice Inc.

is seriously well-equipped to navigate and dominate this rapidly evolving landscape.

Snitily Carr is a digital marketing and advertising agency out of Lincoln, Nebraska that's really making waves with their innovative tech and strategies. As businesses are prioritizing their online game and customer engagement in 2024, Snitily Carr's cutting-edge solutions have them succeeding in the industry.

The Lincoln Partnership for Economic Development predicts the digital advertising market in Nebraska is going to explode with an 18% year-over-year growth in 2024, surpassing the national average.

Snitily Carr's forward-thinking approach and proprietary tech have already caught the attention of numerous local and national clients looking to capitalize on this growth.

One of their standout offerings is this AI-driven marketing automation platform that uses machine learning to deliver hyper-personalized and targeted ad campaigns.

It's been a game-changer, with clients seeing an average 27% increase in conversion rates and a 35% reduction in customer acquisition costs, according to their 2023 case study report.

Snitily Carr is also excelling with interactive and immersive advertising experiences by integrating augmented reality (AR) and virtual reality (VR) tech.

They're literally redefining how consumers engage with brands, as their CMO Thomas Johnson said, "We are redefining the boundaries of what it means to captivate and connect with audiences in the digital age." This visionary approach even earned them the "Innovative Marketing Campaign of the Year" award from the Nebraska Advertising Federation in 2023.

As the digital advertising landscape keeps evolving at warp speed, Snitily Carr's commitment to pushing boundaries and delivering real results for clients makes them a startup to definitely keep an eye on in 2024 and beyond.

With their finger on the pulse of emerging trends and a track record of success, this Lincoln agency is cementing its rep as a trailblazer in the ever-changing world of digital marketing.

For those looking to get a job in tech in Lincoln, Snitily Carr could be an opportunity to explore.