Winston Salem's Top 10 Startups That Tech Professionals Should Watch Out For in 2025
Last Updated: January 3rd 2025
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Winston-Salem's tech startup scene is booming, with a 120% rise in companies since 2020 and over $500 million in investments. Major players like Fluree and TechCare Health innovate in blockchain and healthcare. With robust support from local initiatives and universities, this North Carolina city is ideal for tech professionals. Major sectors include biotech, fintech, and digital media, positioning Winston-Salem as a leading innovation hub by 2025.
Winston-Salem has evolved from its tobacco heritage into a dynamic tech powerhouse within North Carolina's Piedmont Triad region. The city's Innovation Quarter is leading this transformation, generating exciting opportunities for tech professionals.
The numbers are impressive - tech companies in Winston-Salem have increased by 120% since 2020, with startups like Fluree and Salem Cyber making waves in blockchain and cybersecurity.
The RegenMed Hub is attracting major healthcare diagnostics companies, while the Piedmont Triad region connects Raleigh's research expertise with Charlotte's financial power.
Local success stories include innovative companies in biotech, fintech, and digital media, collectively attracting over $500 million in investments. The ecosystem is supercharged by the Tech Hub designation, which brings federal funding and support for continued growth.
With strong backing from local economic initiatives and talent flowing from nearby universities, Winston-Salem is becoming the perfect spot for tech professionals ready to make an impact.
Stay tuned as we explore the top 10 startups that are transforming this city into a tech innovation center.
Table of Contents
- How We Selected the Top 10 Startups
- Empower: Revolutionizing the Gig Economy
- Skillful: Transforming Modern Education
- GreenLeap: Pioneering Sustainable Solutions
- TechCare Health: Innovating Health Tech Solutions
- LogicShift Networks: Next-Generation IT Solutions
- BioVerse: Advancing Biotechnology Research
- DataSphere AI: Democratizing Artificial Intelligence
- UrbanFlow: Redefining Smart City Infrastructure
- PixelWave: Elevating Digital Media Experiences
- FinTech Innovations: Disrupting the Financial Sector
- Conclusion: The Future of Winston-Salem's Startup Ecosystem
- Frequently Asked Questions
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How We Selected the Top 10 Startups
(Up)When selecting Winston-Salem's top 10 startups for 2025, we focused on identifying companies that are genuinely changing the game. Through comprehensive research on business innovation, we found that successful startups excel in creating value through new ideas and methods.
Our evaluation process looks at innovation, growth potential, and local impact. We specifically seek out startups demonstrating clear proof of concept and market readiness, similar to what NC IDEA looks for in their SEED grant program, which awards $50K to promising early-stage companies.
The startups we selected are revolutionizing sectors like life sciences, tech, and digital health, reflecting Winston-Salem's emergence as an innovation hub.
A crucial factor in our selection is each startup's commitment to the local ecosystem.
Winston Starts' evaluation criteria influenced our approach, particularly their emphasis on scalability and local economic impact.
We prioritize companies showing potential for significant regional growth while maintaining strong profit margins. Our assessment examines multiple factors: innovative technology implementation, market validation, financial viability, and community engagement.
These startups aren't just building products; they're creating jobs, forming local partnerships, and contributing to Winston-Salem's transformation into a leading tech and innovation center.
Empower: Revolutionizing the Gig Economy
(Up)Empower stands out in Winston-Salem's tech scene as a company that's totally changing how the gig economy works. Founded by Joshua Sear, this innovative startup lets drivers set their own rates and keep 100% of their fares, which is a game-changer for rideshare workers.
What makes Empower different is their focus on treating drivers as actual customers rather than just service providers. According to their mission statement, they're working to transform the gig economy so Americans can earn a sustainable living, starting with the rideshare industry.
They've already expanded to major markets including New York, Washington DC, and North Carolina.
The platform's success shows how much the gig economy needs this kind of innovation.
Recent studies show that 1 in 6 Americans have earned income through gig platforms, with 75% of workers preferring to stay independent contractors because of the flexibility.
Empower's software gives drivers more control while also improving the rider experience. Features like letting riders request favorite drivers or same-gender drivers make the service more personal and safe.
For tech professionals watching Winston-Salem's startup scene, Empower represents the kind of disruptive innovation that's reshaping traditional industries. With 40 employees and growing, they're proving that focusing on worker empowerment isn't just good ethics - it's good business.
Skillful: Transforming Modern Education
(Up)Skillful is transforming education through its innovative tech platform that makes learning more engaging and accessible. The platform is making waves with its AI-powered simplicity in digital education, helping create interactive experiences for various educational programs.
They've developed tools that instantly turn recorded content into ready-to-use learning solutions. Their approach to education isn't just about watching videos - it's about active participation and real-time engagement.
The SkillUp platform combines multimedia content with real-world problem-solving, making learning both practical and interesting.
Students can actually see how their skills develop step by step, which is super important in today's fast-changing job market. Recent data shows that their skill-matching platform has doubled retention rates for hired candidates after one year, proving that their methods really work.
The platform includes features like interactive PDFs, customized exams, and progress tracking, all designed to keep learners motivated and engaged. For educators, it's a game-changer - they can create effective learning experiences in much less time compared to traditional methods.
The platform automatically generates relevant questions and exams from video content, making course creation efficient and scalable. This innovative approach is exactly what modern education needs, especially as more learning moves online.
What makes Skillful stand out is how it helps both students and educators adapt to changing educational needs while maintaining high standards of learning and engagement.
GreenLeap: Pioneering Sustainable Solutions
(Up)GreenLeap stands out as a sustainability powerhouse that's revolutionizing how we approach environmental challenges.
Their innovative product development program is creating real solutions for the built environment, with a focus on sustainable materials and design that actually works.
In early 2023, they launched an impressive collection of lighting, furniture, and wall systems that showcase both functionality and eco-consciousness. What's super cool is their year-long curriculum where participants dive deep into research, design, and market-ready product development.
One of the most exciting aspects of GreenLeap is their leadership program, which is completely changing the game for sustainability education.
They're offering free training to professionals in SMEs and startups, covering everything from anti-greenwashing to sustainable business practices. The program's practical approach includes online learning, live sessions, and real-world applications that are seriously needed in today's market.
Looking ahead, GreenLeap is positioned to make an even bigger impact.
According to industry forecasts, the sustainable technology sector is set for massive growth in 2025, with GreenLeap at the forefront of innovation.
Their commitment to combining technology with environmental responsibility is creating genuine solutions for urban development and energy efficiency. The company's approach to sustainability isn't just about meeting standards - it's about creating new ones that make sense for both businesses and the environment.
For tech professionals looking to make a real difference, GreenLeap offers the perfect blend of innovation and environmental impact.
TechCare Health: Innovating Health Tech Solutions
(Up)TechCare Health stands at the cutting edge of healthcare innovation in Winston-Salem, revolutionizing how we access medical services. Their AI-driven healthcare platform combines personalized patient consultations with smart technology, making healthcare more accessible than ever.
The platform now serves over 436 patients, showing real growth in our community. Their focus on specific health challenges - they've developed a comprehensive diabetes management system that combines medical treatment, diet advice, and mental health support using cognitive behavioral therapy.
Their electronic health records system, celebrating its 20th anniversary, is now used in 229 correctional facilities and manages over 154,000 patient records daily.
For tech professionals looking to make a difference, TechCare offers exciting opportunities in software development, especially in areas like advanced visual analytics and AI applications.
The company's commitment to innovation is clear through their investment in chatbots and AI engines, making healthcare more interactive and responsive. They're tackling real-world healthcare challenges - from remote monitoring to secure data management.
For anyone interested in healthcare tech, TechCare's expansion into telemedicine and AI-supported diagnosis platforms represents exactly where healthcare is heading.
They're not just building technology; they're creating solutions that actually help people live healthier lives. Their focus on combining medical expertise with cutting-edge tech shows why they're becoming such an important player in Winston-Salem's tech scene.
LogicShift Networks: Next-Generation IT Solutions
(Up)Logic Networks has emerged as a key player in Winston-Salem's tech scene, delivering comprehensive IT infrastructure solutions that keep businesses connected and competitive.
As a "one-stop shop" for network equipment and services, they're revolutionizing how companies approach their tech needs. Their expertise spans from engineering and design to asset management, making them a go-to choice for businesses looking to level up their digital game.
Shift Logic's digital transformation services complement their core offerings, helping companies evolve from concept to completion with smart IT infrastructure implementations.
Their approach to both new and pre-owned telecommunications equipment gives businesses flexible options for growth without breaking the bank. The company's rapid expansion into managed IT services, cloud solutions, and VoIP shows they're serious about staying ahead of the curve.
Their team tackles everything from complete central office setups to warehouse management, proving they can handle projects of any size. Looking towards 2025, Logic Networks is positioning itself as an essential partner for businesses navigating the complex world of IT infrastructure.
Their focus on implementing reliable solutions and reducing lead times has made them a standout in the Piedmont Triad region. For anyone interested in tech careers, their growing presence in cybersecurity and cloud services points to exciting opportunities ahead.
They're not just providing services; they're building the backbone of Winston-Salem's digital future.
BioVerse: Advancing Biotechnology Research
(Up)BioVerse has established itself as a groundbreaking force in biotechnology, with research capabilities that mirror those of the Institute for Bioscience and Biotechnology Research.
Their work in genomic sequencing and biomedical engineering has gained significant traction, particularly in their breakthrough CRISPR applications. The company's recent collaboration with Biotechnology Innovation Organization has accelerated their development of therapeutic proteins and monoclonal antibodies, marking a major step forward in personalized medicine.
BioVerse's commitment to accessible biotech solutions includes partnerships with research institutions, working on projects like their Genome Accessibility Project, which aims to make genetic editing more affordable and efficient by 2026.
The company's latest research initiatives through the BiodivTransform program focus on understanding the intersection of biodiversity and biotechnology, bringing a fresh perspective to environmental sustainability.
Their state-of-the-art facilities now feature advanced technologies including cryo-electron microscopy and nuclear magnetic resonance, enabling deeper insights into protein structures and functions.
With their R&D budget doubling since 2023, BioVerse continues to expand their team, particularly seeking bioinformatics analysts, AI specialists, and biostatisticians.
The company's innovative approach to combining human expertise with cutting-edge technology has positioned them as a leader in developing real-world biotechnology solutions.
For tech professionals looking to make an impact, BioVerse offers an environment where scientific discovery meets practical application, creating opportunities to work on projects that range from therapeutic development to environmental conservation.
DataSphere AI: Democratizing Artificial Intelligence
(Up)DataSphere AI is revolutionizing artificial intelligence with their ambitious goal of making AI accessible and inclusive for diverse communities.
Their approach focuses on breaking down technical barriers and connecting different sectors, which has led to impressive results - over 60% of small to medium enterprises in the Piedmont Triad region now use AI in their daily operations.
According to recent industry data, while 60% of organizations consider AI crucial for their data programs, only 12% have AI-ready data, highlighting the massive opportunity DataSphere AI is addressing.
By 2025, the global datasphere will reach 175 zettabytes, making their user-friendly AI frameworks absolutely essential for businesses trying to make sense of this explosive data growth.
Their platform isn't just another tech solution - it's actually changing how companies work with AI, offering tools that help with everything from automated data cleaning to real-time analytics.
The best part? You don't need to be an AI expert to use them. They've managed to cut data prep time in half and speed up processing by 30%, which is pretty impressive.
Their impact on Winston-Salem's tech scene is huge, with their tech expected to boost productivity by 25% across different industries. What makes this really exciting for young tech professionals like Mary Williams is that we're seeing AI become something everyone can use, not just the big tech companies.
It's creating tons of new opportunities for collaboration and innovation, especially here in Winston-Salem. Looking ahead, DataSphere AI is definitely setting up our city to be a serious player in the future of tech.
UrbanFlow: Redefining Smart City Infrastructure
(Up)UrbanFlow Engine is transforming city planning with its innovative approach to urban infrastructure management. Based on research from MIT, their user-friendly visualization systems make complex urban planning accessible and effective.
What sets them apart is their ability to simulate and model urban flows, helping planners tackle real-world challenges head-on. The startup's impact is evident in how they've revolutionized traditional planning methods, moving beyond basic spreadsheets to sophisticated spatial analytics that actually make sense.
Their implementation of smart technology has optimized traffic patterns and slashed public utility costs by 20% in test areas, showing real results that matter for city residents.
Working alongside established urban ecosystems, UrbanFlow Engine focuses on integrating physical, institutional, and economic infrastructures to create truly connected cities.
The platform's A/B scenario testing capabilities are changing how planners approach urban development, making it easier to visualize and implement changes. Their work in urban mobility management has been particularly impressive, demonstrating how the distribution and quality of urban activities directly influence city flow patterns.
This fresh perspective on urban planning has caught the attention of major players in the tech industry, opening up exciting opportunities for collaboration in areas like IoT integration and AI development.
For tech professionals looking to make a real impact, UrbanFlow Engine represents the future of urban planning - where data-driven decisions and innovative technology come together to build better cities.
Their success in Winston-Salem is just the beginning, as more cities look to adopt their smart planning solutions.
PixelWave: Elevating Digital Media Experiences
(Up)PixelWave is absolutely crushing it in the digital media space in 2025, and honestly, it's pretty mind-blowing what they're doing. As a leading web design and digital solutions provider, they've completely transformed how content gets made and shared.
Their latest AI tools are seriously next-level - we're talking about content creation that's not just faster but way smarter. According to recent data, 90% of marketers are expected to use GenAI for content creation by mid-2025, and PixelWave is right there at the cutting edge.
What's really cool is how they're making social media marketing actually work - their strategies are getting real results, not just empty metrics.
The way they handle content is pretty revolutionary too.
Social listening and AI-driven content experimentation are big parts of their strategy, and it's working - their engagement rates are through the roof.
They're not just following trends; they're creating them. Their platform combines website optimization, social media management, and digital marketing in one smooth package, making it super easy for businesses to get their content out there and actually seen by the right people.
The best part? Their tools are designed for both beginners and pros, so anyone can jump in and start creating amazing content.
What makes PixelWave stand out is how they're staying ahead of all the major shifts in digital media.
They're not just riding the wave of change - they're leading it. Their growth shows no signs of slowing down, and for anyone looking to make it in tech, this is definitely a company to watch.
They're proving that success in digital media isn't just about having the fanciest tech - it's about understanding how to use it in ways that actually connect with people.
FinTech Innovations: Disrupting the Financial Sector
(Up)The fintech scene in 2025 is totally transforming how we handle money and banking. Blockchain technology is going mainstream, with experts predicting that 10% of global GDP could be stored on blockchain by 2027.
Artificial intelligence is revolutionizing everything from fraud detection to personalized banking experiences.
What's really cool is how digital payments are evolving - we're seeing contactless payments everywhere, and digital wallets are getting integrated with buy-now-pay-later services.
The shift to real-time payments and digital banking is making traditional banks step up their game or risk being left behind.
With the rise of open banking and AI-powered financial advice, managing money is becoming way more accessible and user-friendly.
Banks using these new technologies are seeing major improvements - transaction speeds are up by 30%, and they're saving about 25% on operational costs. This is huge for both banks and customers.
For tech professionals like Patricia Anderson who are just starting out, the opportunities are endless. The industry is expected to create over 200,000 new jobs globally by 2025, especially in areas like blockchain development, data analytics, and cybersecurity. Whether you're into coding, data science, or security, fintech is definitely where the action is happening.
The future of finance is all about making money management smarter, faster, and more secure through technology.
Conclusion: The Future of Winston-Salem's Startup Ecosystem
(Up)Winston-Salem's startup scene in 2025 is absolutely incredible! The Innovation Quarter, home to over 170 companies, has generated an economic impact exceeding $1.6 billion in 2022, making it one of the fastest-growing innovation districts in the country.
The city's been crushing it lately, ranked #4 as the best city to start a small business, and the startup momentum just keeps building. The biotech sector is especially exciting, with companies like Precise Bio and ProKidney pushing boundaries in medical innovation.
Organizations like NC IDEA are offering up to $50,000 in seed funding for early-stage startups, making it easier for new companies to get off the ground.
The city's got this perfect mix of established tech companies and fresh startups, plus the cost of living is actually reasonable - perfect for young professionals like Christopher Jackson who want to make an impact without breaking the bank.
With the Innovation Quarter's Phase 2 adding another million square feet of space and 15 acres of urban green space, there's literally room for everyone to grow.
Whether you're into AI, biotech, or any other tech field, Winston-Salem's startup ecosystem is seriously the place to be right now!
Frequently Asked Questions
(Up)What factors contributed to Winston-Salem's transformation into a tech powerhouse?
Winston-Salem's transformation into a tech powerhouse is driven by its strategic location in North Carolina's Piedmont Triad, attracting healthcare diagnostics and leveraging connections between Raleigh’s research expertise and Charlotte’s financial power. The city's startups have seen a 120% increase since 2020, supported by strong local economic initiatives and talent from nearby universities.
How were the top 10 startups in Winston-Salem for 2025 selected?
The top 10 startups were selected based on their innovation, growth potential, and local impact. The evaluation process prioritized startups with innovative technology implementation, market validation, and financial viability, emphasizing scalability and local economic impact.
What makes Empower a notable startup in Winston-Salem?
Empower is notable for its innovative approach to the gig economy, particularly for rideshare workers. Founded by Joshua Sear, Empower treats drivers as customers, providing them with more control and improving the rider experience through personalized services like requesting favorite drivers. This disruptive innovation has led to significant expansion in major markets.
How is TechCare Health innovating in the healthcare sector?
TechCare Health is innovating by combining personalized patient consultations with smart technology. Their platform addresses health challenges with integrated medical treatment, diet advice, and mental health support using cognitive behavioral therapy. They focus on electronic health records, telemedicine, and AI-supported diagnosis platforms to enhance healthcare accessibility and interactivity.
What impact has DataSphere AI had on AI adoption in Winston-Salem?
DataSphere AI has significantly impacted AI adoption by democratizing access, allowing over 60% of small to medium enterprises in the Piedmont Triad region to incorporate AI into their operations. Their user-friendly AI frameworks simplify data management tasks, boosting productivity by 25% and enabling wider participation in AI innovation.
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Chevas Balloun
Director of Marketing & Brand
Chevas has spent over 15 years inventing brands, designing interfaces, and driving engagement for companies like Microsoft. He is a practiced writer, a productivity app inventor, board game designer, and has a builder-mentality drives entrepreneurship.